President / Chief Executive Officer

Bruce Bailey has been involved in the renewable energy and environmental fields since the 1980s and is one of the world’s leading authorities on wind and solar energy applications.  He has been project director for hundreds of contracts in the areas of renewable energy technology applications, resource assessment, meteorology, offshore development, and air quality on behalf of utility, government, and industrial clients.  Bruce is widely published and frequently gives presentations at domestic and international conferences.   He has acted as Program Chair for numerous industry conferences, was a U.S. Department of Energy Wind Program Reviewer for several years, and has been a thesis mentor and guest instructor for several universities. As President and CEO of AWS Truepower, Bruce drives business strategy.

Chief Technical Officer

Michael Brower has been involved in the renewable energy field for nearly 20 years. Early in his career he conducted research and analysis on energy and environmental issues for the Union of Concerned Scientists and as a private consultant. He was the lead author of the groundbreaking study, Powering the Midwest, which helped jumpstart wind development in the upper Midwest in the early 1990s, and wrote Cool Energy: Renewable Solutions to Environmental Problems (MIT Press, 1992) and The Consumer’s Guide to Environmental Problems (Three Rivers Press, 1999). In his roles as Principal of TrueWind Solutions and, later, Vice President and Director of Meteorology and Modeling Services for AWS Truewind, Michael led the development of the MesoMap^® and SiteWind^® mapping and micrositing systems and the eWind^® forecasting system, wrote AWS Truewind’s Manual of Procedures for resource and energy assessment, and personally led assessments of over 5000 MW of renewable energy projects. As CTO of AWS Truepower, Michael leads product development and helps ensure quality and standards across the company.

Principal / Director of Forecasting

John Zack has been involved with the development and application of physics-based numerical atmospheric modeling systems since the early 1980s. He has considerable experience in the use of advanced statistical models, such as Artificial Neural Networks, to atmospheric prediction applications.  He is an expert in both synoptic and dynamic meteorology and is very accomplished in analyzing model generated data and applying meteorological knowledge to understand and improve atmospheric modeling techniques. John is a leading authority in the application of atmospheric modeling techniques for the purpose of producing resource maps and forecasts for the renewable energy industry. He has been the principal investigator of several multi-year research projects funded by a diverse mix of federal agencies including the Department of Defense, NASA, the Department of Agriculture and Department of Commerce – NOAA. He has published numerous papers and peer-reviewed journal articles and has several years experience teaching meteorology at both the graduate and undergraduate level. As Director of Forecasting for AWS Truepower, John has a key role in forecasting product development.

Chief Operating Officer

Mark Hellbusch has been involved in software product development, engineering and consulting studies, scientific programming, quality assurance, and information technology since the 1980s.  He is responsible for managing AWS Truepower’s global business operations, including ownership of profit and loss (P&L) for the company’s three business units: Wind Developer Services including Investor Services, Solar, and Information Services; as well as, overseeing business development, marketing and sales initiatives.  Prior to this Mark led AWS Truepower’s Information Services group and focused on subscription services for the windNavigator®, Forecasting, and openWind® products.  His extensive background includes implementing Software as a Service (SaaS) business models, product development for software systems, implementing global development and quality assurance teams, leading engineering studies, and serving as the chief architect for large technical programs and technology companies.

Director of Wind Developer Services

Mr. DeLuca leads the Wind Developer Services group at AWS Truepower, which supports the company’s core services areas of resource assessment, energy assessment and project consulting for both wind and solar programs. Prior to this role, as Assistant Director of Project Services, Mr. DeLuca managed a number of large client relationships and a wide range of wind energy projects on both an international and domestic scale.  His project management experience covers the complete project development lifecycle including site identification, wind plant design and optimization, mesoscale and microscale wind mapping, wind resource assessment, and due-diligence quality wind plant energy production reports. Mr. DeLuca has six years of experience in the application of meteorological measurement and analysis techniques to the wind energy and forecasting fields. Mr. DeLuca holds a masters degree from the University at Albany in Atmospheric Science.

Director of Business Development

Christopher Dorando has been a marketing and sales executive in the renewable energy and telecommunications industries for over 20 years.His proven track record includes contributing to corporate growth, new product introductions, and gaining market share for companies such as Alstom Power and Kansas City Power & Light. As Director of Business Development at AWS Truepower, Chris leads a team of business development, account management and marketing professionals focused on marketing strategy, client satisfaction, new product introduction, and market development. Chris has an MBA from the University of Michigan Graduate School of Business Administration and a certificate in technology marketing from Caltech.

Senior Director

Marie Schnitzer’s career spans twenty years in the renewable and alternative energy power generation technology fields. Marie provides strategic direction and technical expertise in the development of the company’s Investor Services sector which provides independent engineer, due diligence and performance assessment services for wind and solar programs.  She leads the Solar Services efforts including investment grade resource and energy assessment, feasibility studies, solar system design and verification, grid integration and short term forecasting.  Her extensive background includes operational leadership, technical leadership in product development of advanced materials and power generation products; as well as various process improvement and methods development within manufacturing, research and supply chain areas. Marie’s diverse experience in the management of alternative energy programs and experience working with government agencies makes her an asset to both public and private sector initiatives.

Director of Marketing
Amber Trendell leads company-wide marketing activities at AWS Truewpower. In this role Amber provides strategic planning support for the account management and sales groups to build new business relationships and expand the company’s customer base. Amber also leads a team of marketing professionals focused on company branding, public relations, thought leadership, customer satisfaction, new product introduction and related activities. Prior to this role Amber held the position of Marketing and Communications Manager at AWS Truepower. Amber came to AWS Truepower with diverse experience in marketing and communications in the publishing sector. She holds a Bachelor’s of Science in Electronic Media, Arts and Communication from Rensselaer Polytechnic Institute.

Chief Engineer

Dan Bernadett’s career, which began in the late 1980s, includes a broad range of renewable energy applications and disciplines including: wind energy and photovoltaic systems, system design and integration, siting and project development, mechanical and electrical (both AC and DC) subsystems, field installation and data acquisition, maintenance, due diligence, aerodynamics, financial analysis, reporting, and technical training.  His career at AWS Truepower began in the early 1990s and since that time Dan has been the project manager for several thousand megawatts of projects in the U.S. and Canada. This experience encompasses numerous wind and solar technology and resource assessment studies for both domestic and international clients. Dan is a licensed professional engineer in the State of New York.

Chief Meteorologist

Mike Markus has been involved with the application of meteorological measurement and analysis techniques to the renewable energy and air quality fields since the early 1980s including multiple years of experience in atmospheric research and remote sensing for severe storms. Mike has conducted comprehensive wind resource and energy production prediction assessments for hundreds of projects.  He has managed numerous meteorological monitoring projects involving site selection, permitting, instrumentation, and data analysis and reporting. In addition, Mr. Markus has experience with wind mapping, GIS and expert system forecasting tools. His knowledge of the North American wind resource and vast experience with the interpretation of wind flow characteristics over complex terrain and siting of prospective wind power plants makes him a powerful asset to the AWS Truepower team.

Director of Information Services

Sreeni Krishnamurthy comes to AWS Truepower with 16 plus years of experience in the software industry. As Director for Information Services at AWS Truepower, Sreeni will oversee the development and implementation of subscription services and software products that support AWS Truepower’s wind and solar consulting business lines. Prior to joining AWS Truepower, Sreeni was Director International Operations at Autotask, a Software as a Service (SAAS) IT Services Management Software provider. He also has experience managing in a global setting – China, India, Canada, Singapore, Ireland, Spain and Germany. Sreeni has a Master of Business Administration (MBA) and a Bachelor’s of Engineering in Mechanical Engineering from Bangalore.

Vice-president of International Business

Mr. Aymami has been involved in the renewable energy field for more than 10 years from late 90’s. He worked in the Meteorology Group of University of Barcelona for 5 years in different national and international research projects focused in the use of mesoscale Numerical Weather Prediction models. In 2003, Joan funded Meteosim SL, a Barcelona University spin-off developing customized consultancy applications and solutions for the renewable industry sector. In 2007 founded Meteosim TrueWind SL, that finally merged with AWS Truepower in 2011. Joan has been the CEO of Meteosim and Meteosim TrueWind for more than 8 years and his main role has been managing the company operations and leading business development activities in Europe and Latin America, building relationships across partners, developers, agencies and other renewable industry members.

Today Joan is running the operations of the Europe & Latin America of AWS Truepower and as Vice-president of International Business is responsible for a company-wide Business Development coordination activities giving also strategically advise and market intelligence to the company. He participates also in corporate management forums and is a Board of Directors member.

Business Development Director Europe and Latin-American

Mr. Parés has been working in Meteorology since 1987, initially as a ‘weather man’ in the public Spanish Television and later as founder and comercial director in Meteosim SL, a University of Barcelona spin-off, focused in the development of meteorological consultancy. From the very beginning, the role of Mr. Parés was the analysis of potential markets and design of new products based on numerical weather prediction, the company’s core technology. He became, later, business development Director of Meteosim Truewind (the joint venture of AWS Truepower and Meteosim SL). For more than 5 years, Santi leaded all the international business activities in Europe and Latin America expanding renewable wind energy consulting services to different European and Spanish speaking markets, including Chile, Peru, Ecuador, Mexico, Brazil among some others. Today, Santi is the Business Development Director for Europe and Latin America of AWS Truepower. He is the responsible of expanding the company to new regions and also to identify potential opportunities in the energy consulting market. He is responsible of managing relationships with main customers, both private companies and governmental agencies and also represents the company in European and Latin-American forums.

Assistant Director, Wind Developer Services

Mr. Vidal has been working in Numerical Weather Prediction (NWP) since the mid 1990s, initially as a researcher and later as an Associate Professor at the University of Barcelona, taking part in several projects for regional and state government, as well as for the European Union. After this stage in the purely academic world, he became founder of Meteosim, a company oriented to the development of commercial meteorological products. From the very beginning, the role of Mr. Vidal was the technical leading in the fields where NWP, the company’s core technology, is more related with the wind industry, including mapping and forecasting. As Assistant Director of Wind Developer Services, Mr. Vidal is responsible of the projects developed in the Barcelona office in the fields of wind and energy resource assessment, project consulting and due diligence; as well as the local technical reference for staff and clients.